eBay is a global online marketplace, with over a million active users selling and buying all types of products from all over the world. For Pakistani entrepreneurs, selling on eBay is a robust avenue to reach global markets, earn foreign revenues, and build a viable e-commerce venture.
However, getting started can feel overwhelming, especially when you’re located in a country like Pakistan, where direct access to platforms like eBay and PayPal comes with certain restrictions. But don’t worry – with the right steps and strategies, you can successfully start selling on eBay from Pakistan.
This detailed, step-by-step guide will walk you through everything you need to know to get started in 2025.
Why Sell on eBay from Pakistan?
Before diving into the technical steps, let’s first understand why selling on eBay is a smart move for Pakistani sellers:
Global customer base: Reach buyers from the US, UK, Canada, Australia, and Europe.
No need for your own website: eBay provides the platform, traffic, and buyer trust.
Earn in foreign currency: Get paid in USD, GBP, or EUR, which translates into higher profits when converted to PKR.
Low initial investment: You may begin small, even with a handful of goods.
Product categories galore: From electronics to collectibles, apparel to spare parts — you can sell nearly anything.
Step-by-Step Instructions on How to Begin Selling on eBay from Pakistan
Step 1: Select What to Sell
This is the starting point of your venture. You have to pick items that:
Are in demand overseas
Are locally available at cheaper rates
Are easy and cost-effective to ship
Most popular product niches among Pakistani sellers:
Traditional items and handicrafts (shawls, rugs, jewelry)
Leather products
Sports equipment (particularly from Sialkot)
Phone accessories and gadgets
Car spare parts
Pakistani fashion & fabrics
Tip: Utilize eBay’s “Completed Listings” filter to see what’s selling and for how much.
Step 2: Create an eBay Seller Account
As of now, there isn’t any eBay domain for Pakistan. But you can register on www.ebay.com or other eBay marketplaces (e.g., eBay UK, eBay Australia).
To sign up:
Visit eBay.com.
Click on the “Register” at the top.
Choose Business Account (recommended for sellers).
Input your name, email, password, and confirm your email address.
Add your business address (you may use your Pakistani address).
Turn on 2FA (Two-Factor Authentication) for security.
✅ Your eBay account is live. But you’re not quite ready to sell yet — you have to link a payment method.
Step 3: Link Your Payment Method (As PayPal Is Not Supported in Pakistan)
Payoneer is what eBaya uses to pay foreign sellers. Great news: Payoneer is completely supported in Pakistan.
How to Link Payoneer on eBay:
Visit Payoneer.com and register for a free account.
Do the KYC (ID verification) procedure.
Once accepted, go to your eBay account > Payments > Add Payment Method.
Select Payoneer and link your account.
eBay will now deposit your earnings directly into your Payoneer account. You can transfer the money to your Pakistani bank locally.
Step 4: Sell Your Products on eBay
This is where the real selling starts.
To put a product up for sale:
Click “Sell” on the top-right of the eBay dashboard.
Select “List a single item.”.
Enter the product name (for example, “Handmade Leather Wallet”).
Select a product category either by suggestion or by hand.
Complete the following:
Title: Keyword denser (e.g., “Handmade Genuine Leather Wallet for Men – Brown Bifold”)
Photos: Use clean, high-quality photos (ideally your own)
Description: Specific. Mention size, material, origin, and care instructions.
Condition: New, Used, Refurbished, etc.
Price: Fix a price or allow bidding (auction).
Quantity: Enter how many you have in stock.
Shipping: State shipping carrier, shipping time, and if you provide free shipping or not.
Shipping Tip: Utilize Pakistan Post, DHL, or TCS International. Always send tracking numbers to prevent disputes.
Step 5: Handle Shipping & Customer Expectations
eBay customers anticipate fast, reliable, and traceable shipping. Here’s how to make it happen from Pakistan:
Offer Worldwide Shipping: Choose the countries you ship to.
Shipping Time: State realistic delivery times (e.g., 10–21 days).
Shipping Supplier: Utilize trusted suppliers — DHL, FedEx, Pakistan Post EMS.
Tracking: Always add tracking information to eBay.
Customs Declarations: Complete CN22 or CN23 forms as necessary.
Ensure you notify buyers of shipping delays or custom charges appropriately in your listings.
Step 6: Keep Your Seller Account Healthy
eBay monitors your performance based on metrics such as:
On-time shipping
Customer feedback
Case resolution time
Item-not-received complaints
Have at least 98% positive feedback, ship promptly, and have a good reply ratio.
Tip: Encourage satisfied customers to leave positive reviews. It earns you credibility quickly.
Step 7: Sell Your Products More Effectively
Competing on eBay is real — you need to stand out.
Optimize product titles with SEO
Provide free shipping wherever feasible
Use promoted listings to increase visibility
Provide bundle deals or discounts
Also, post your listings on:
Facebook Marketplace
WhatsApp groups
Pinterest (perfect for crafts and fashion)
Reddit / niche forums
Step 8: Scale Your Business
Once you begin making frequent sales:
Monitor your inventory with software (e.g., QuickBooks, Zoho Inventory)
Outsource tasks such as packaging or shipping
Locate wholesale suppliers in Pakistan with higher profit margins
Open an eBay store for branding and seller fee discounts
